DRAG
DESCRIPTION
A personal online seller that creates vinyl decals inspired by video game designs.
In early 2020, all creative was shifted to be crafted with minimalist approach. To simplify how decal designs where presented to customers and remove unnecessary graphical information. The new color palette and logo were derived from the early days of the store’s imagery when decals where displayed on a multi-textural geometric background for display. By doing so we conduct a subtle nod to the branding predecessor and create a unique style that represents Invokes Graphics.
With new branding, a new WordPress theme and customization was resourced to adhere to the minimalist style and low easy management for new updates.